Moderating Role of Individual Ethics and Spirituality in Assessing Consumer Attitude and Purchase Intention Towards Firms Practising Cause Specific CSR: An Abstract
Crossref DOI link: https://doi.org/10.1007/978-3-319-68750-6_41
Published Online: 2017-11-18
Published Print: 2018
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Bakshi, Madhupa
Mishra, Prashant
Saha, Raiswa
License valid from 2017-11-18