Customer Engagement als Zusammenspiel aus Digital Analytics und Customer Relationship Management
Crossref DOI link: https://doi.org/10.1007/978-3-658-28973-7_31-1
Published Online: 2020-09-13
Published Print: 2020
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Haberich, Ralf
Text and Data Mining valid from 2020-01-01
Version of Record valid from 2020-01-01
Chapter History
Received: 29 April 2020, 00:00:00
Accepted: 7 May 2020, 00:00:00
First Online: 13 September 2020