Capturing Customer Heterogeneity using a Finite Mixture PLS Approach
Crossref DOI link: https://doi.org/10.1007/BF03396655
Published Online: 2017-11-09
Published Print: 2002-07
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Hahn, Carsten
Johnson, Michael D.
Herrmann, Andreas
Huber, Frank