Online evaluation of bid prediction models in a large-scale computational advertising platform: decision making and insights
Crossref DOI link: https://doi.org/10.1007/s10115-016-0972-6
Published Online: 2016-07-27
Published Print: 2017-04
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Shariat, Shahriar
Orten, Burkay
Dasdan, Ali
License valid from 2016-07-27