Understanding multi-channel research shoppers: an analysis of Internet and physical channels
Crossref DOI link: https://doi.org/10.1007/s10257-015-0288-1
Published Online: 2015-07-26
Published Print: 2016-05
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Wang, Yu-Min
Lin, Hsin-Hui
Tai, Wei-Chun
Fan, Yi-Ling
Funding for this research was provided by:
Ministry of Science and Technology, Taiwan (MOST 100-2628-H-260-002-MY3)
Text and Data Mining valid from 2015-07-26