Business analytics: online promotion with gift rewards
Crossref DOI link: https://doi.org/10.1007/s10479-019-03193-3
Published Online: 2019-03-28
Published Print: 2020-08
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Yu, Huan
Shi, Ye
Yu, Yugang
Liu, Jie
Yang, Feng
Wu, Jie
Text and Data Mining valid from 2019-03-28
Version of Record valid from 2019-03-28
Article History
First Online: 28 March 2019