Indicators of opinion leadership in customer networks: self-reports and degree centrality
Crossref DOI link: https://doi.org/10.1007/s11002-015-9369-7
Published Online: 2015-04-28
Published Print: 2016-09
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Risselada, Hans
Verhoef, Peter C.
Bijmolt, Tammo H. A.
License valid from 2015-04-28