Response style corrected market segmentation for ordinal data
Crossref DOI link: https://doi.org/10.1007/s11002-015-9375-9
Published Online: 2015-06-18
Published Print: 2016-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
GrĂ¼n, Bettina
Dolnicar, Sara
License valid from 2015-06-18