Longing for the past and embracing the new: Does nostalgia increase new product adoption?
Crossref DOI link: https://doi.org/10.1007/s11002-021-09574-8
Published Online: 2021-08-16
Published Print: 2021-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Zhou, Kun
Ye, Xiaoyin
Ye, Jun
Text and Data Mining valid from 2021-08-16
Version of Record valid from 2021-08-16
Article History
Accepted: 29 April 2021
First Online: 16 August 2021
Declarations
:
: The authors declare that they have no conflicts of interest.