Correction to: Can your advertising really buy earned impressions? The effect of brand advertising on word of mouth
Crossref DOI link: https://doi.org/10.1007/s11129-019-09222-6
Published Online: 2020-01-09
Published Print: 2020-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Lovett, Mitchell J. http://orcid.org/0000-0001-8428-2604
Peres, Renana
Xu, Linli
Text and Data Mining valid from 2020-01-09
Version of Record valid from 2020-01-09
Article History
First Online: 9 January 2020
Free to read: This content has been made available to all.