Simple computing of the customer lifetime value: A fixed local-optimal policy approach
Crossref DOI link: https://doi.org/10.1007/s11518-014-5260-y
Published Online: 2014-12-09
Published Print: 2014-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Clempner, Julio B.
Poznyak, Alexander S.
Text and Data Mining valid from 2014-12-01