Time will tell: managing post-purchase changes in brand attitude
Crossref DOI link: https://doi.org/10.1007/s11747-015-0444-7
Published Online: 2015-05-07
Published Print: 2016-11
Update policy: https://doi.org/10.1007/springer_crossmark_policy
He, Yi
Chen, Qimei
Alden, Dana L.
Text and Data Mining valid from 2015-05-07