When do the stock market returns to new product preannouncements predict product performance? Empirical evidence from the U.S. automotive industry
Crossref DOI link: https://doi.org/10.1007/s11747-016-0507-4
Published Online: 2016-11-23
Published Print: 2017-07
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Talay, M. Berk
Akdeniz, M. Billur
Kirca, Ahmet H.
License valid from 2016-11-23