Search modality effects: merely changing product search modality alters purchase intentions
Crossref DOI link: https://doi.org/10.1007/s11747-021-00820-z
Published Online: 2021-11-29
Published Print: 2022-11
Update policy: https://doi.org/10.1007/springer_crossmark_policy
King, Dan
Auschaitrakul, Sumitra http://orcid.org/0000-0003-2382-3395
Lin, Chia-Wei Joy
Text and Data Mining valid from 2021-11-29
Version of Record valid from 2021-11-29
Article History
Received: 2 January 2021
Accepted: 18 October 2021
First Online: 29 November 2021