A definition for gamification: anchoring gamification in the service marketing literature
Crossref DOI link: https://doi.org/10.1007/s12525-015-0212-z
Published Online: 2016-01-15
Published Print: 2017-02
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Huotari, Kai http://orcid.org/0000-0003-3943-8547
Hamari, Juho
Text and Data Mining valid from 2016-01-15
Version of Record valid from 2016-01-15
Article History
Received: 1 May 2014
Accepted: 17 December 2015
First Online: 15 January 2016