Insights into user engagement on social media. Findings from two fashion retailers
Crossref DOI link: https://doi.org/10.1007/s12525-020-00429-0
Published Online: 2020-06-20
Published Print: 2021-03
Update policy: https://doi.org/10.1007/springer_crossmark_policy
del Rocío Bonilla Quijada, María
Arriaga, José Luis Del Olmo http://orcid.org/0000-0003-3603-0415
Domingo, David Andreu
Text and Data Mining valid from 2020-06-20
Version of Record valid from 2020-06-20
Article History
Received: 21 October 2019
Accepted: 9 June 2020
First Online: 20 June 2020