Marketing segmentation using the particle swarm optimization algorithm: a case study
Crossref DOI link: https://doi.org/10.1007/s12652-016-0389-9
Published Online: 2016-07-12
Published Print: 2016-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Chan, Chu Chai Henry http://orcid.org/0000-0003-0439-7335
Hwang, Ying-Rown
Wu, Hsin-Chieh
Funding for this research was provided by:
Ministry of Science and Technology of Republic of China (MOST 103-2221-E-324 -020)
License valid from 2016-07-12