What makes a good theory practical?
Crossref DOI link: https://doi.org/10.1007/s13162-016-0084-1
Published Online: 2016-11-09
Published Print: 2016-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Calder, Bobby J.
Tybout, Alice M.
License valid from 2016-11-09