Editorial: rethinking marketing
Crossref DOI link: https://doi.org/10.1007/s40622-015-0115-z
Published Online: 2015-11-12
Published Print: 2015-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Krafft, Manfred
Singh, Ramendra
Sista, Suren
Text and Data Mining valid from 2015-11-12