Online-to-offline advertisements as field experiments
Crossref DOI link: https://doi.org/10.1007/s42973-021-00101-y
Published Online: 2021-10-18
Published Print: 2022-01
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Matsui, Akira
Moriwaki, Daisuke
Text and Data Mining valid from 2021-10-18
Version of Record valid from 2021-10-18
Article History
Received: 14 May 2021
Revised: 8 August 2021
Accepted: 27 September 2021
First Online: 18 October 2021