Crossmark

Online-to-offline advertisements as field experiments

Crossref DOI link: https://doi.org/10.1007/s42973-021-00101-y

Published Online: 2021-10-18

Published Print: 2022-01

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Matsui, Akira

Moriwaki, Daisuke
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Text and Data Mining valid from 2021-10-18

Version of Record valid from 2021-10-18
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Article History

Received: 14 May 2021

Revised: 8 August 2021

Accepted: 27 September 2021

First Online: 18 October 2021