A decision-analysis approach to optimize marketing information-system configurations under uncertainty
Crossref DOI link: https://doi.org/10.1057/jma.2015.3
Published Online: 2015-06-22
Published Print: 2015-03
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Shankaranarayanan, Ganesan
Even, Adir
Berger, Paul D
Text and Data Mining valid from 2015-03-01
