A stochastic dynamic pricing and advertising model under risk aversion
Crossref DOI link: https://doi.org/10.1057/rpm.2015.20
Published Online: 2015-07-03
Published Print: 2015-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Schlosser, Rainer
Text and Data Mining valid from 2015-07-03