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Scroll, watch, travel: an integrative framework of short-form video influence in destination marketing and place branding

Published Online: 2026-05-11

Authors

Cachulo Pereira, Miguel

Mendes Bacalhau, Lara
License Information

Text and Data Mining valid from 2026-05-11

Version of Record valid from 2026-05-11
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Article History

Received: 7 January 2026

Accepted: 15 April 2026

First Online: 11 May 2026

Declarations

:

: The authors declare no competing interests.

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