An experiment on non-luxury fashion counterfeit purchase: the effects of brand reputation, fashion attributes, and attitudes toward counterfeiting
Crossref DOI link: https://doi.org/10.1057/s41262-017-0077-x
Published Online: 2017-10-30
Published Print: 2018-03
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Park-Poaps, Haesun https://orcid.org/0000-0001-7423-262X
Kang, Jiyun
License valid from 2017-10-30