Luxury brand-building and development: new global challenges, new business models
Crossref DOI link: https://doi.org/10.1057/s41262-018-0093-5
Published Online: 2018-01-26
Published Print: 2018-09
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Gutsatz, Michel
Heine, Klaus
Text and Data Mining valid from 2018-01-26
Article History
First Online: 26 January 2018