Non-monetary sales promotion effects on credit cards
Crossref DOI link: https://doi.org/10.1057/s41264-017-0017-6
Published Online: 2017-02-09
Published Print: 2017-03
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Boschetti, Rochele Isabel Bagnolini
Perin, Marcelo Gattermann
de Barcellos, Márcia Dutra
Sampaio, Cláudio Hoffmann
Basso, Kenny
License valid from 2017-02-09