Understanding the Value and Organizational Implications of Big Data Analytics: The Case of AUDI AG
Crossref DOI link: https://doi.org/10.1057/s41266-018-0036-8
Published Online: 2018-11-01
Published Print: 2018-11
Update policy: https://doi.org/10.1177/sage-journals-update-policy
Dremel, Christian
Wulf, Jochen
Maier, Annegret
Brenner, Walter
Text and Data Mining valid from 2018-11-01