Crossmark

Marketing analytics in 2024 conferences: AI and data-driven decision-making

Published Online: 2024-10-28

Published Print: 2024-12

Authors

Petrescu, Maria

Krishen, Anjala S.
License Information

Text and Data Mining valid from 2024-10-28

Version of Record valid from 2024-10-28
More Information

Article History

Accepted: 11 October 2024

First Online: 28 October 2024

Free to read: This content has been made available to all.

Document is current