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Optimizing sustainable business growth: harnessing revenue diversification with strategic revenue management

Crossref DOI link: https://doi.org/10.1057/s41272-025-00547-4

Published Online: 2025-08-04

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Khandai, Sujata

Gupta, Neha
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Text and Data Mining valid from 2025-08-04

Version of Record valid from 2025-08-04
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Article History

Accepted: 2 July 2025

First Online: 4 August 2025

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