Crossmark

Generative AI: fuelling e-commerce revenue growth

Crossref DOI link: https://doi.org/10.1057/s41272-025-00554-5

Published Online: 2025-08-07

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Sivathanu, Brijesh

Pillai, Rajasshrie
License Information

Text and Data Mining valid from 2025-08-07

Version of Record valid from 2025-08-07
More Information

Article History

Received: 24 September 2024

Accepted: 1 June 2025

First Online: 7 August 2025