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Article History

Received: 16 December 2024

Accepted: 27 October 2025

First Online: 4 December 2025

Competing interests

: The authors declare no competing interests.

: This study was reviewed and approved by the Ethical Committee of the National Institute of Development Administration, Thailand (NO. ECNIDA2024/0175) on October 30, 2024, the School of Animation and Digital Arts, Shanxi Communication University, China on October 15, 2024 (NO. 2024101503), and the School of Design at Ningbo Tech University, Zhejiang, China on October 20, 2024 (NO. EA0120241020). All procedures performed in this study were in accordance with the ethical standards stipulated in the Declaration of Helsinki and its subsequent amendments. The scope of approval included recruitment, informed consent, data collection, and analysis of traditional Thai craftsmen. The study posed minimal risk to participants and involved only the administration of self-report questionnaires.

: Written informed consent was obtained from all participants and to the study. The consent process was conducted pre-questionnaire survey by trained research assistants between November 1 and November 30, 2024. Participants received a detailed information sheet outlining the purpose of the study, the procedures involved, potential risks and benefits, and their rights, including the right to withdraw from the study at any time without penalty. Consent covered participation in the study, the use of data for academic research purposes, and the publication of anonymized results. Participants were assured that their responses would remain confidential and be reported only in aggregate form.