Camatti, Nicola
Wallington, Simon http://orcid.org/0000-0002-3666-8075
Article History
Revised: 16 September 2022
Accepted: 19 September 2022
First Online: 22 November 2022
Declarations
:
: Author B, Simon Wallington, is the son of Peter Wallington, who was the Executive Chairman of Plett Tourism between 2012 and 2018. He has received no financial compensation for this from Plett Tourism. He is currently employed as a designer and strategist at DNCO, one of the branding agencies mentioned briefly in this case study. He has not received financial compensation from DNCO for writing this paper, as it was written while working as a researcher for Nicola Camatti.
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