The influence of rituals on luxury product consumption: implications for brands
Crossref DOI link: https://doi.org/10.1057/s41262-017-0045-5
Published Online: 2017-04-06
Published Print: 2017-10
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Cowan, Kirsten
Spielmann, Nathalie
License valid from 2017-04-06