Twenty-five years of the Journal of Brand Management
Crossref DOI link: https://doi.org/10.1057/s41262-018-0138-9
Published Online: 2018-10-01
Published Print: 2018-11
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Kernstock, Joachim
Powell, Shaun M.
Text and Data Mining valid from 2018-10-01
Article History
First Online: 1 October 2018