“What drives loyal fans of brand pages to take action? The effects of self-expansion and flow on loyal page fans’ sharing and creation activities”
Crossref DOI link: https://doi.org/10.1057/s41262-021-00241-x
Published Online: 2021-07-03
Published Print: 2021-11
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Nikolinakou, Angeliki
Phua, Joe
Kwon, Eun Sook
Text and Data Mining valid from 2021-07-03
Version of Record valid from 2021-07-03
Article History
Revised: 16 May 2021
Accepted: 28 May 2021
First Online: 3 July 2021
Free to read: This content has been made available to all.