Explicit versus implicit country stereotypes as predictors of product preferences: Insights from the stereotype content model
Crossref DOI link: https://doi.org/10.1057/s41267-017-0085-9
Published Online: 2017-05-24
Published Print: 2017-10
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Diamantopoulos, Adamantios
Florack, Arnd
Halkias, Georgios
Palcu, Johanna
License valid from 2017-05-24