Marketing response and temporal aggregation
Crossref DOI link: https://doi.org/10.1057/s41270-020-00102-7
Published Online: 2021-02-08
Published Print: 2021-06
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Franses, Philip Hans
Text and Data Mining valid from 2021-02-08
Version of Record valid from 2021-02-08
Article History
Revised: 28 September 2020
Accepted: 31 December 2020
First Online: 8 February 2021
Compliance with ethical standards
:
: There is no conflict of interest.