Personalization @ scale in airlines: combining the power of rich customer data, experiential learning, and revenue management
Crossref DOI link: https://doi.org/10.1057/s41272-022-00404-8
Published Online: 2023-01-11
Published Print: 2023-04
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Guerrini, Alberto
Ferri, Gabriele
Rocchi, Stefano
Cirelli, Marcelo
PiƱa, Vicente
Grieszmann, Antoine
Text and Data Mining valid from 2023-01-11
Version of Record valid from 2023-01-11
Article History
Received: 28 June 2022
Accepted: 26 October 2022
First Online: 11 January 2023