The interaction effect of online review language style and product type on consumers’ purchase intentions
Crossref DOI link: https://doi.org/10.1057/s41599-020-0387-6
Published Online: 2020-01-21
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Liu, Zhen
Lei, Shao-hui
Guo, Yu-lang
Zhou, Zhi-ang
Text and Data Mining valid from 2020-01-21
Version of Record valid from 2020-01-21
Article History
Received: 19 July 2019
Accepted: 23 December 2019
First Online: 21 January 2020
Competing interests
: The authors declare no competing interests.