Rodrigues, Michele Bittencourt
de Paula Matos, Juliana
Oliveira Santana, Marina
Martins, Ana Paula Bortoletto
Claro, Rafael Moreira
Horta, Paula Martins
Funding for this research was provided by:
Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (001, 001, 001)
Conselho Nacional de Desenvolvimento Científico e Tecnológico (311170/2019-6)
Article History
Received: 17 March 2023
Accepted: 24 January 2024
First Online: 26 February 2024
Declarations
:
: Not applicable.
: All the images referenced in our study are derived from public televised advertisements that were captured and recorded as part of our research dataset. At present, these images are not publicly accessible. However, they form an integral component of the researchers' comprehensive database. The research team acknowledges that the images presented in this publication may be made available through open access. In order to ensure the preservation of brand anonymity within our research and to adhere to ethical standards in the utilization of these images, we have deliberately applied blurring effects to certain visual components. This precautionary measure has been taken into consideration for the ethical implications and privacy concerns associated with the visual elements incorporated within our study.
: The authors declare no competing interests.