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A comparison of health communication effectiveness and the improvement of management strategies: taking two Chinese traditional medicine hospitals’ WeChat public accounts as examples

Crossref DOI link: https://doi.org/10.1186/s12913-020-05901-3

Published Online: 2020-11-20

Published Print: 2020-12

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Wang, Jie

Wu, Lanting
Funding

Funding for this research was provided by:

Department of Education of Zhejiang Province (Y201840522)

The Fundamental Research Funds for the Provincial Universities of Zhejiang Province (GK199900299012-221)
License Information

Text and Data Mining valid from 2020-11-20

Version of Record valid from 2020-11-20
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Article History

Received: 18 April 2020

Accepted: 3 November 2020

First Online: 20 November 2020

Ethics approval and consent to participate

: Not required.

: Not applicable.

: The authors declare that they have no competing interests in this section.

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