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The nature and frequency of food and beverage marketing on Kenyan national television: a mixed-method analysis of food advertisements, parent and children’s perspectives

Crossref DOI link: https://doi.org/10.1186/s12916-025-04327-0

Published Online: 2025-10-30

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Wanjohi, Milkah N.

Karugu, Caroline H.

Agyemang, Charles

Holdsworth, Michelle

Laar, Amos

Klipstein-Grobusch, Kerstin

Ojiambo, Veronica

Mugo, Sharon

Kimani-Murage, Elizabeth W.

Vandevijvere, Stefanie

Asiki, Gershim
Funding

Funding for this research was provided by:

International Development Research Centre (1019132-001)
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Text and Data Mining valid from 2025-10-30

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Article History

Received: 30 October 2024

Accepted: 6 August 2025

First Online: 30 October 2025

Declarations

:

: This study was approved by the African Medical and Research Foundation (AMREF) ethics and scientific review committee (approval number: ESRC P901/2020) and National Commission for Science, Technology and Innovation (NACOSTI) (license number: NACOSTI/P/21/8429). Ministry of Education approvals/permits were obtained at national, county, sub-county, and school levels for engagement with the students and school community (Nairobi, Mombasa, and Baringo). Written consent was obtained from the adult participants; parental consent and assents from the children/adolescents were obtained before commencement of the interviews.

: Not applicable.

: The authors declare no competing interests.

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