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Article History

Received: 15 September 2022

Accepted: 5 March 2023

First Online: 16 March 2023

Declarations

:

: No human participants were involved in the study. This study was conducted online through accessing data from publicly accessible domains. The ethics for study was waived by the University of the Witwatersrand ethics board (Ethics number: W-CBP-191121–01).

: Consent for publication of influencer posts and follower comments was not sought as this was information available in the public domain.

: The authors declare that there are no competing interests.