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An analysis of cultural dissemination and national image construction in Chinese influencer Li Ziqi’s vlogs and its impact on international viewer perceptions on YouTube

Crossref DOI link: https://doi.org/10.1186/s40711-022-00173-2

Published Online: 2022-10-18

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Whyke, Thomas William http://orcid.org/0000-0002-9771-3626
Chen, Zhen Troy http://orcid.org/0000-0003-2450-277X
Lopez-Mugica, Joaquin
Funding

Funding for this research was provided by:

Ningbo Municipal Bureau of Science and Technology (JD5-PY17, JD5-PY19)

University of Nottingham Ningbo China
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Text and Data Mining valid from 2022-10-18

Version of Record valid from 2022-10-18
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Article History

Received: 25 October 2021

Accepted: 7 October 2022

First Online: 18 October 2022

Declarations

:

: The authors declare that they have no competing interests.

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