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Fair trade information eliminates the positive brand effect: product choice behavior in Japan

Published Online: 2019-07-22

Published Print: 2019-12

Authors

Ota, Masaya http://orcid.org/0000-0001-5306-2094
Sakata, Yusuke

Iijima, Takao
Funding

Funding for this research was provided by:

Sumitomo Foundation (163301)

Japan Society for the Promotion of Science (18K12869)
License Information

Text and Data Mining valid from 2019-07-22

Version of Record valid from 2019-07-22
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Article History

Received: 12 April 2019

Accepted: 27 June 2019

First Online: 22 July 2019

Competing interests

: The authors declare that they have no competing interests.

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