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Article History

Received: 3 September 2019

Accepted: 16 July 2020

First Online: 5 August 2020

Ethics approval and consent to participate

: The following research project has been given a favourable ethical opinion by the University of Surrey Ethics Committee. Instagram posts were collected solely from public profiles, without participants’ consent. It is common practice to collect posts on public profiles without informing users. Here, these posts are not reproduced and are not archived. The only posts that are reproduced are those for which the authors have obtained informed consent from their creators.

: Consent for publication and reproduction has been obtained from the users concerned. Posts are reproduced where possible.

: The authors declare that they have no competing interests.