How much do corporate brands matter on a commoditized perfectly competing market?
Crossref DOI link: https://doi.org/10.1186/s43093-025-00604-9
Published Online: 2025-07-28
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Bliev, Alexander
Text and Data Mining valid from 2025-07-28
Version of Record valid from 2025-07-28
Article History
Received: 13 June 2025
Accepted: 20 July 2025
First Online: 28 July 2025
Declarations
:
: Not applicable.
: The authors declare no competing interests.