Dixon, Helen http://orcid.org/0000-0002-5365-9605
Scully, Maree
Gascoyne, Claudia
Wakefield, Melanie
Funding for this research was provided by:
State Trustees Australia Foundation
Article History
Received: 27 May 2020
Accepted: 11 November 2020
First Online: 25 November 2020
Ethics approval and consent to participate
: Ethical approval to conduct the study was obtained from Cancer Council Victoria’s Institutional Research Review Committee (IER 1810). All participants provided electronic informed consent at the start of the online survey.
: Not applicable.
: All authors are employed by a non-profit organisation that conducts research, public health interventions and advocacy aimed at reducing diet-related health harms in the community, especially those pertaining to obesity and cancer. The organisation we work for is a partner and funder of the Obesity Policy Coalition, who produced the counter-ad tested in this study.