Article History
Received: 14 April 2018
Accepted: 30 July 2018
First Online: 29 August 2018
Authors’ information
: Obinna Christian Ojiaku is a Lecturer in the Department of Marketing and the Department of Entrepreneurship Studies, Nnamdi Azikiwe University, Awka. He is also a Doctoral student in the same institution. He has presented papers in local and international conferences and published in Business and Economics Research, International Journal of Applied Business and Economic Research, Journal of Business Management and Economics among others.Anayo D. Nkamnebe is a professor of Marketing at Nnamdi Azikiwe University, Awka. He has presented papers at both local and international conferences and published widely.Ireneus C Nwaizugbo is a professor of Marketing at the Nnamdi Azikiwe University, Awka. He is well researched and has presented papers at international conferences.
: The authors declare that they have no competing interests.
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