Text and Data Mining valid from 2019-01-11
Received: 19 October 2018
Accepted: 10 December 2018
First Online: 11 January 2019
: Assistant Professor of Marketing and Margaret Van Hoy Hill Dean’s Notable Scholar at Bryan School of Business & Economics, University of North Carolina at Greensboro, USA. She holds her Ph.D. in retailing and consumer studies from Ohio State University and M.S. in international retailing from Michigan State University. Her past and current industry experience includes positions as a marketer, business consultant, columnist, and market analyst for various global companies. Her research interests include the impact of conscious capitalism on traditional business and consumers, sharing economy, and social innovation. She has published articles in <i>Journal of Business Research</i>, <i>European Journal of Marketing</i>, <i>Journal of Small Business Management</i> and <i>Journal of Services Marketing</i>, among others. She can be contacted at email@example.com.
: The author declares that she has no competing interests.
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